Creativity, experience,
technology — we combine all these critical elements to develop intelligent
design strategies for your business. Each site we build is unique and built
from the ground up. We use the latest tools in technology and design to meet
and exceed our clients' goals. We invest our years of programming expertise
and creativity in each design.
1: Discovery
Meeting
Working with your management, we will identify measurable goals, ask specific
questions about what the site should do in terms of functionality and how the
company wishes to be perceived on the Web. We will listen to you and help define
your business’ goals. This exploratory exchange assists in the development
and functionality of your site. From the information gathered in this phase,
we will be able to develop a solution, timetable, and anticipated project costs.
2: Design Conception
After the Discovery phase, the site
design will portray an image that is consistent with your organization's
history and goals. Representative design samples of your future site will be
presented for your review. Once approved, production begins.
3. Technical Engineering
In this phase, the work is divided among a core team of designers and programmers.
Images and ideas are converted to HTML, and site map and diagrams become code.
Any additional features such as database development, "Flash" animation,
and other functionality will be integrated at this stage. In cases where a site
may require frequent updating, content management systems are implemented that
allow administrators to input fresh content without prior knowledge of HTML.
4. Publishing
Testing all applications for cross-platform and browser compatibility is included
in this phase. We will make sure your website is operational on Macintosh computers
and Windows-based PCs alike, and ensure compatibility between multiple versions
of AOL, Internet Explorer and Netscape web browsers. Once testing is complete,
we will launch your website.
5. Website
Maintenance and Marketing in Washington DC
Monitoring the progress of your website is critical to testing web effectiveness.
We begin this process by listing your site with the major search engines, monitor
ranking, and quality of the traffic (monthly reports). From this point on, we
will make sure that you are achieving your goals, whether it is to inform the
public or stay ahead of the competition. Measuring that success is key to understanding
the usefulness of advanced technology.
6. Online/Off-line Brand Connectivity
in Washington DC
A comprehensive online program should also include some traditional (off-line)
marketing. Our partner companies can help you do that; just e-mail
us and we will have our partner company contact you.
Web
Marketing in Washington DC II
Web
Hosting in Washington DC, Virginia and Maryland
Web Design and
Development in
Washington DC
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STRATEGY, INC.
Web Hosting in Washington DC, Virginia and Maryland.
3222 N Street, NW, 4th Floor
Washington, DC 20007